{"id":186871,"date":"2026-05-30T17:00:00","date_gmt":"2026-05-30T21:00:00","guid":{"rendered":"https:\/\/linitiative.ca\/International\/banques-tunisiennes-acceleration-vers-leconomie-des-plateformes\/"},"modified":"2026-05-30T17:00:00","modified_gmt":"2026-05-30T21:00:00","slug":"banques-tunisiennes-acceleration-vers-leconomie-des-plateformes","status":"publish","type":"post","link":"https:\/\/linitiative.ca\/International\/banques-tunisiennes-acceleration-vers-leconomie-des-plateformes\/","title":{"rendered":"Banques tunisiennes : acc\u00e9l\u00e9ration vers l\u2019\u00e9conomie des plateformes"},"content":{"rendered":"<div class=\"post-cont-out\">\n<div class=\"post-cont-in no-margin\">\n<div id=\"content-main\" class=\"left relative\">\n<div class=\"bloc-abonnes-parent\"><span class=\"bloc-abonnes\"><img loading=\"lazy\" decoding=\"async\" width=\"78\" height=\"49\" src=\"https:\/\/www.tunisienumerique.com\/wp-content\/uploads\/2026\/02\/icon-pay-cat.svg\" alt=\"\" class=\"cat-pay-icon1\"\/> Article r\u00e9serv\u00e9 aux abonn\u00e9s<\/span><\/div>\n<div class=\"liveblog-section\">\n<div id=\"elb-liveblog\" class=\"elb-liveblog elb-theme-light\" data-append-timestamp=\"1\" data-status=\"open\" data-highlighted-entry=\"\" data-show-entries=\"25\" data-endpoint=\"https:\/\/www.tunisienumerique.com\/wp-json\/easy-liveblogs\/v1\/liveblog\/1118234\">\n<div class=\"elb-liveblog-closed-message\">Le blog en direct est termin\u00e9.<\/div>\n<p><button id=\"elb-show-new-posts\" class=\"elb-button button\"\/><\/p>\n<div class=\"elb-no-liveblog-entries-message\">Aucune mise \u00e0 jour du blog en direct pour le moment.<\/div>\n<p><button id=\"elb-load-more\" class=\"elb-button button\">Charger plus<\/button><\/div>\n<\/div>\n<div class=\"mp_wrapper\">\n<div class=\"mepr-unauthorized-excerpt\">\n<p>La transformation num\u00e9rique d\u00e9passe la dimension d\u2019un projet technologique en devenant une question d\u00e9cisive de comp\u00e9titivit\u00e9 \u00e9conomique, de rentabilit\u00e9 et m\u00eame de survie pour les institutions financi\u00e8res.<\/p>\n<p>Dans un environnement o\u00f9 les usages \u00e9voluent plus vite que les mod\u00e8les d\u2019affaires, les banques tunisiennes se retrouvent confront\u00e9es \u00e0 une mutation comparable \u00e0 celle qu\u2019a connue le secteur des t\u00e9l\u00e9communications il y a deux d\u00e9cennies et ce, via l\u2019obligation de r\u00e9inventer leur proposition de valeur sous peine d\u2019\u00eatre marginalis\u00e9es.<\/p>\n<p>La v\u00e9ritable rupture n\u2019est pas l\u2019apparition de nouveaux outils digitaux. Elle r\u00e9side dans le d\u00e9placement du pouvoir \u00e9conomique vers un client hyperconnect\u00e9, inform\u00e9 et de plus en plus exigeant. Ce changement modifie profond\u00e9ment les \u00e9quilibres du march\u00e9 bancaire, transformant les infrastructures num\u00e9riques en actifs strat\u00e9giques aussi importants que les r\u00e9seaux d\u2019agences ou les bilans financiers.<\/p>\n<p><strong>Une \u00e9conomie qui acc\u00e9l\u00e8re la r\u00e9volution bancaire<\/strong><\/p>\n<p>La Tunisie figure aujourd\u2019hui parmi les \u00e9conomies les plus connect\u00e9es du continent africain. Selon l\u2019Union internationale des t\u00e9l\u00e9communications (UIT), le taux d\u2019utilisation d\u2019Internet a atteint 92,8% en 2024 contre 89% en 2023, d\u00e9passant largement la moyenne mondiale de 70,5%. Cette hausse s\u2019appuie sur une couverture mobile quasi g\u00e9n\u00e9ralis\u00e9e, avec 99,5% pour la 4G.<\/p>\n<\/div>\n<div class=\"mepr-unauthorized-message\">\n<div class=\"tn-paywall tn-paywall-tn\">\n<div class=\"tn-paywall-logodiv\"><img loading=\"lazy\" decoding=\"async\" width=\"99\" height=\"46\" class=\"tn-paywall-logo\" src=\"https:\/\/www.tunisienumerique.com\/wp-content\/uploads\/2026\/02\/LogoTN_p.png\" alt=\"Tunisie Num\u00e9rique\"\/><\/div>\n<p class=\"tn-paywall-text\">Vous avez envie de lire la suite<\/p>\n<h2 class=\"tn-paywall-title\">Abonnez-vous et d\u00e9bloquez tous les articles<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Que se passe-t-il en Tunisie?<\/strong><br \/>Nous expliquons sur notre <a href=\"https:\/\/www.youtube.com\/channel\/UCRzypVq0B_yBad5eGrwBx0Q?sub_confirmation=1\" target=\"_blank\">cha\u00eene YouTube<\/a> . <a href=\"https:\/\/www.youtube.com\/channel\/UCRzypVq0B_yBad5eGrwBx0Q?sub_confirmation=1\" target=\"_blank\">Abonnez-vous!<\/a><\/p>\n<div class=\"mvp-org-wrap\" itemprop=\"publisher\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/Organization\">\n<div class=\"mvp-org-logo\" itemprop=\"logo\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\"><img loading=\"lazy\" decoding=\"async\" width=\"290\" height=\"78\" src=\"https:\/\/www.tunisienumerique.com\/wp-content\/uploads\/2024\/03\/Logo-Tn1-1-3.png\"\/><br \/>\n<meta itemprop=\"url\" content=\"https:\/\/www.tunisienumerique.com\/wp-content\/uploads\/2024\/03\/Logo-Tn1-1-3.png\"\/><\/div>\n<p><meta itemprop=\"name\" content=\"Tunisie Numerique\"\/><\/div>\n<div class=\"mvp-related-posts left relative\">\n<h4 class=\"post-header\"><span class=\"post-header\">LIRE AUSSI<\/span><\/h4>\n<\/div>\n<div id=\"article-ad\">\n  <ins class=\"adsbygoogle\" data-ad-client=\"ca-pub-2102118777505746\" data-ad-slot=\"6168283410\" data-ad-format=\"auto\" data-full-width-responsive=\"true\"\/>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Auteur: Mohamed Ben Abderrazek<br \/>\n<a href=\"https:\/\/www.tunisienumerique.com\/banques-tunisiennes-acceleration-vers-leconomie-des-plateformes\/\">Cliquez ici pour lire l&rsquo;article depuis sa source.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Article r\u00e9serv\u00e9 aux abonn\u00e9s Le blog en direct est termin\u00e9. Aucune mise \u00e0 jour du blog en direct pour le moment. Charger plus La transformation num\u00e9rique d\u00e9passe la dimension d\u2019un projet technologique en devenant une question d\u00e9cisive de comp\u00e9titivit\u00e9 \u00e9conomique, de rentabilit\u00e9 et m\u00eame de survie pour les institutions financi\u00e8res. Dans un environnement o\u00f9 les [&hellip;]<\/p>\n","protected":false},"author":1789,"featured_media":186872,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.tunisienumerique.com\/wp-content\/uploads\/2025\/12\/Economie-TN-1-1.jpg","fifu_image_alt":"Banques tunisiennes : acc\u00e9l\u00e9ration vers l\u2019\u00e9conomie des plateformes","footnotes":""},"categories":[73,55],"tags":[],"class_list":["post-186871","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualite","category-tunisie"],"_links":{"self":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts\/186871","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/users\/1789"}],"replies":[{"embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/comments?post=186871"}],"version-history":[{"count":0,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts\/186871\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/media\/186872"}],"wp:attachment":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/media?parent=186871"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/categories?post=186871"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/tags?post=186871"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}