{"id":19455,"date":"2019-03-04T11:35:11","date_gmt":"2019-03-04T16:35:11","guid":{"rendered":"https:\/\/linitiative.ca\/International\/sopriam-se-dirige-vers-une-annee-record\/"},"modified":"2019-03-04T11:35:11","modified_gmt":"2019-03-04T16:35:11","slug":"sopriam-se-dirige-vers-une-annee-record","status":"publish","type":"post","link":"https:\/\/linitiative.ca\/International\/sopriam-se-dirige-vers-une-annee-record\/","title":{"rendered":"Sopriam se dirige vers une ann\u00e9e record"},"content":{"rendered":"<p>Apr\u00e8s une belle entame d\u2019ann\u00e9e, <strong>Sopriam<\/strong> poursuit sur sa lanc\u00e9e.<\/p>\n<div class=\"c10\"\/>\n<p>L\u2019importateur des marques <strong>Peugeot<\/strong>, <strong>Citro\u00ebn<\/strong> et <strong>DS Automobiles<\/strong> a r\u00e9alis\u00e9 en f\u00e9vrier 2019 une progression de 48,51% par rapport \u00e0 la m\u00eame p\u00e9riode de l\u2019ann\u00e9e 2018, alors que le march\u00e9 automobile a recul\u00e9 de -5,59%.<\/p>\n<p>Cette performance place Sopriam en 2\u00e8me position des importateurs au Maroc. Il cl\u00f4ture le mois de <strong>f\u00e9vrier<\/strong> avec 17,86% de parts de march\u00e9 pour les VP import\u00e9s. Il s\u2019agit du fruit de la strat\u00e9gie Built Up 2020 qui s\u2019appuie, entre autres, sur la transformation digitale, la rationalisation et le repositionnement de la gamme, ainsi que le lancement de nouveaux produits. Dans les plans \u00e9galement, l\u2019importateur d\u00e9m\u00e9nagera dans son nouveau showroom sis au Boulevard Moulay Isma\u00efl. En plus des locaux administratifs, le nouveau si\u00e8ge rassemblera les trois marques.<\/p>\n<p>C\u00f4t\u00e9 mod\u00e8les, Sopriam vient de pr\u00e9senter la <a href=\"https:\/\/www.challenge.ma\/la-nouvelle-peugeot-508-montre-ses-griffes-104909\/\" target=\"_blank\" rel=\"noopener\">Nouvelle Peugeot 508<\/a>. Cette deuxi\u00e8me g\u00e9n\u00e9ration est pass\u00e9e d\u2019une sage berline \u00e0 l\u2019ancienne (4 portes, classique) \u00e0 une berline 5 portes \u00e0 hayon au profil de\u00a0coup\u00e9. L\u2019importateur compte \u00e9galement parmi sa gamme d\u2019autres mod\u00e8les phares, comme le DS7 Crossback et le C5 Aircross.<\/p>\n<div class=\"c17\">\n<fieldset class=\"c16\">\n<legend><strong><span class=\"c11\">Challenge<\/span><span class=\"c12\">news<\/span><\/strong><\/legend>\n<div class=\"c15\">Le meilleur de la r\u00e9daction s\u00e9lectionn\u00e9 par Challenge :<\/p>\n<\/div>\n<\/fieldset>\n<\/div>\n<p>Auteur: Karim Handaoui<br \/>\n<a href=\"https:\/\/www.challenge.ma\/sopriam-se-dirige-vers-une-annee-record-105665\/\">Cliquez ici pour lire l&rsquo;article depuis sa source.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s une belle entame d\u2019ann\u00e9e, Sopriam poursuit sur sa lanc\u00e9e. L\u2019importateur des marques Peugeot, Citro\u00ebn et DS Automobiles a r\u00e9alis\u00e9 en f\u00e9vrier 2019 une progression de 48,51% par rapport \u00e0 la m\u00eame p\u00e9riode de l\u2019ann\u00e9e 2018, alors que le march\u00e9 automobile a recul\u00e9 de -5,59%. Cette performance place Sopriam en 2\u00e8me position des importateurs au [&hellip;]<\/p>\n","protected":false},"author":1787,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[78,54],"tags":[],"class_list":["post-19455","post","type-post","status-publish","format-standard","hentry","category-economie","category-maroc"],"_links":{"self":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts\/19455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/users\/1787"}],"replies":[{"embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/comments?post=19455"}],"version-history":[{"count":0,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/posts\/19455\/revisions"}],"wp:attachment":[{"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/media?parent=19455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/categories?post=19455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/linitiative.ca\/International\/wp-json\/wp\/v2\/tags?post=19455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}